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Top trends in digital advertising in Chennai

Digital marketing has gained momentum exponentially in the last couple of years. With innovations coming in regularly, the scope of digital advertising in Chennai has widened and attracted the attention of a large number of people. The following are some of the top and happening trends in digital advertising in Chennai. Artificial Intelligence (AI) Artificial Intelligence has confirmed its presence in almost all industries today. This technology is predicted to grow out of bounds and greatly influence major industries in the next few years. AI-driven chatbots and computerized voice assistance have secured their positions in the customer support operations of many companies. Artificial Intelligence is also expected to play a vital role in data analysis which in turn assists marketers and company heads to better understand and analyze the queries and doubts raised by their customers. Artificial Intelligence can also help with customizing the marketing efforts of each organization. Video